---
title: The Foodservice Industry Experts | Catherine Porter
description: An expert at accelerating growth in foodservice channels, Catherine has led re-branding efforts, developed insights-driven selling propositions, segment-specific marketing strategies and led new product development and commercialization initiatives.
---

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## [GDSN: The Information Everyone Needs to Know](https://blog.elohi.us/gdsn)

![Picture of Catherine Porter](https://blog.elohi.us/hs-fs/hubfs/stickers/5.jpg?width=50&name=5.jpg) [Catherine Porter](https://blog.elohi.us/author/catherine-porter)

What is GDSN? Why do we need it? What’s the point? Imagine a world where everyone measured time or d...

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## [Hitting Tough Times?  Don't Stop Trade Shows!](https://blog.elohi.us/dont-stop-trade-shows)

![Picture of Catherine Porter](https://blog.elohi.us/hs-fs/hubfs/stickers/5.jpg?width=50&name=5.jpg) [Catherine Porter](https://blog.elohi.us/author/catherine-porter)

In a crisis, companies tend to follow predictable patterns. Imagine the panicked stereotype, railing...

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